MOBILE: DON’T F@^% IT UPWe are releasing a series called ‘Mobile: Don’t F@^% It Up’ that focuses on helping you become an expert in Mobile and to how to bring your marketing strategy into the digital age. We will share the secrets to mobile successes and share our failures plus everything in between. With this knowledge, you will have the tools to be able to start, maintain, and optimize your mobile strategy.Download PDF
THINGS THAT DON’T WORK...
JUST DON’T DO IT!Digital touch points through mobile are not just an ‘addition’ to your digital capability and overall strategy, but need to be treated as an embedded tool in everyday marketing. Mobile applications have the potential to transform your customer experience by adding unprecedented convenience in the form of immediacy, simplicity, and relevancy.Download PDF